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The Professional Matchmakers |
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By
Jim Carman
July 2005 Online |
If you’re tired of tackling the job
market on your own, job-placement counselors are more than happy to
help — but learn more about them before making the call.
Any corporate executive will tell you the first rule of success is
to find something you love to do, because you will have the passion
to do well. Finding a niche in your post-military professional
career that ignites your passion, builds on your unique skills and
experience, and provides a reasonable economic reward is the key to
a successful career transition. And successful career transitions
begin with networking. But what if networking isn’t enough?
Then it’s time to call the professionals.
Retained versus
contingent recruiters
Recruiters — also known as search
executives, job-placement counselors, and the more familiar term
headhunters — are professional matchmakers who earn their living by
introducing job candidates to companies. This is the first and most
important distinction to remember when working with headhunters:
Depending on their relationship with the client, recruiters act as
brokers or consultants to the firm that pays their fees, and the
recruiters’ interests and motivation might not always align with
those of the job candidate.
According to Dory Hollander, a nationally recognized workplace
psychologist and president of WiseWorkplaces in Arlington, Va., “The
recruiter may seem like the best friend of the uninitiated career
changer, but that is rarely the case. The recruiter is usually all
about filling an organizational client’s needs quickly and
effectively, taking his or her cut, and moving on to the next
assignment. However, recruiters are a valuable asset for accessing
opportunities in the hidden job market and internal postings.”
Recruiters generally come in two varieties — retained and
contingency — though some job search firms recently have begun to
market themselves as a hybrid model embodying the characteristics of
both.
Retained recruiters are consultants hired by a client to fill a
specific job opportunity and are paid by their employer regardless
of whether anyone they submit is hired, just as physicians get paid
regardless of the patient’s outcome. Retained recruiter firms
typically charge their corporate clients one-third of the estimated
first-year’s compensation of the executive being sought.
Jackie Wilbur, director of graduate student placement at MIT’s Sloan
School of Management, is quick to point out that “retained
recruiters are looking for experts in a specific field with
significant private-sector experience. Therefore, career-transition
job candidates are not normally attractive to retained recruiters.”
Approximately half the executive recruiting organizations in the
United States are retained recruiters. Boston Search Group is a
well-known name in retained recruiting and a leader in retained
executive searches for emerging companies. The salary minimum for
Boston Search Group’s (www.bostonsearchgroup.com)
retained searches typically is $120,000, and a sampling of current
client needs is listed under “for candidates” on its Web site.
Ardith Myers, an associate with Boston Search Group who came to
retained recruiting with significant private-sector experience and
graduate degrees in business and social work, says retained
recruiters generally look for a person who is doing the same job at
one of their client’s competitors and doing it well. This
arrangement “reduces risk for the retained recruiters and generally
yields the most attractive candidates” for their clients.
Moreover, Myers cautions job candidates against “the danger of
passively waiting for the right moment” when working with a
recruiter. “It’s not the recruiter’s job to advocate for the
candidate,” she says.
Hollander seconds this view: “If you match a requirement in a
recruiter’s pipeline, they’ll love you. However, many recruiters
tend to work in the moment, and a résumé that does not fit their
clients’ current requirements may not get much attention. Candidates
need to develop a relationship with their recruiter and keep in
touch on a regular basis — probably every four to six weeks.”
Contingent recruiters, by contrast, have a broker relationship with
their clients and are paid only when someone they submit is hired.
The typical fee for a contingency search is 1 percent for each
thousand dollars (up to a maximum of 35 percent) of the job
candidate’s first-year salary.
As with retained recruiters, contingency recruiters tend to
specialize in a single industry. They are geared for the
efficiencies of a high-volume operation, and unlike retained
recruiters, they might not have an exclusive job listing for
employment opportunities with their corporate clients. Accordingly,
contingency recruiters typically will show their corporate clients
many candidates; the more candidates, the better the chances that
the contingency recruiter will make a sale.
For people early in their career or just beginning a transition to
the private sector, the job candidate’s self-interest and the
contingency recruiter’s self-interest are matched neatly. The job
candidate benefits from the wide network of the contingency
recruiter, particularly if an appealing job listing is not widely
advertised, the job listing is exclusive to the contingency
recruiter’s agency (no other recruiters are attempting to place this
position), or the job candidate has no internal contacts at the
target company.
Whether retained, contingency, or hybrid, recruiters perform three
important functions for their clients. First, they work with
employers to precisely define the skills and experience required for
a particular position and articulate these requirements to potential
job candidates. Second, recruiters identify the most promising
candidates from the large number of applicants that respond to mid-
and high-level employment announcements. And finally, recruiters
screen job candidates and present a short list of only the
best-qualified individuals. Although their services are not cheap,
recruiters repeatedly prove their value by saving their corporate
clients time and money.
Three tips when dealing with recruiters
Know what you want. Hollander cautions job candidates to stay away
from recruiters until they have a “good definition of their career
goals and can support their career goals with facts, data, and
accomplishments” from their previous work experience. Your network
should include a range of mentors, including former bosses, college
professors, and people working at or above your target level in your
sectors of interest who can offer insight into the civilian job
market, share their understanding of company cultures, and ensure
your expectations are realistic. Although some recruiters make it a
priority to provide job candidates with interview preparation and
career coaching, other recruiters might be more interested in making
an expeditious placement and moving on to the next candidate.
Be discreet. Discretion is the hallmark of a successful career
transition. It’s important not to offend your current employer by
carelessly job shopping with headhunters and mass-mailing your
résumé. Be careful not to let any recruiter send your résumé to
companies without your specific approval. Your networking, cover
letters, and résumés should refer interested employers and
headhunters to non-work-related phone numbers and e-mail accounts.
Moreover, Myers cautions job candidates against indiscriminately
circulating résumés around the Internet. “I consider a résumé to be
a private and personal document and view résumés (posted) on the Web
with suspicion.”
Ask who’s paying. Once you begin your discussions with a recruiter,
check to ensure job candidates are not charged fees by the placement
firm — job-placement fees should be paid by the potential employers
who are the clients of retained and contingency recruiters. Also,
reputable job-placement firms will not restrict your job search
exclusively to their corporate client list and will not limit your
flexibility to independently circulate résumés to contacts you
generate.
The best advice is to view recruiters as another asset in the tool
kit for a successful career transition. Along with career coaches,
mentors, college and graduate school placement offices, and
professional associations, headhunters can help you accurately
assess your potential, access the hidden job market, learn about
positions where you can be a viable candidate, and refine your
interview skills.
Further Resources
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The Directory of
Executive Recruitment (www.myredder.com)
(Kennedy Information, 2005) is the recognized source
for information on retained and contingent
recruiters and is available in the reference section
of most libraries. Search firms are cross referenced
by geographic focus and industry specialization.
Rites of Passage by John Lucht
(Viceroy Press, 2004) is a best-selling career
planning tool containing a thorough review of the
process used by retained and contingent recruiters.
Aurora Associates (www.aurora-assoc.com)
is a franchisee of Management Recruiters
International — one of the nation’s largest
contingent recruiters. Aurora is a small,
veteran-owned firm with an emphasis on personal
service and a specific focus on opportunities in the
defense sector.
Triple Edge (www.triple-edge.net)
is a hybrid placement firm specializing in the
defense and government sectors and promising a more
candidate-centric focus. One of their goals is to
“establish an agent relationship with job candidates
and a partnership with its client companies.”
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About the author: Jim Carman is a graduate of the MIT Sloan School
of Management and a retired Navy Captain. He lectures and writes
about career-transition issues.
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The Strength of Weak Ties
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Even the best networks need reinforcement. A helpful book discussing
strategies to build an effective network is Never Eat Alone (Random
House, 2005) by Keith Ferrazzi. Ferrazzi introduces readers to the
term “super-connector” to denote people of several occupations,
including politicians, journalists, lobbyists, fund-raisers, and
corporate recruiters, whose livelihood depends on nurturing and
sustaining a wide network of acquaintances. He calls these people
super-connectors because they tend to know “many, many more people
than the rest of us.” Ferrazzi says “super-connectors should be the
cornerstones to any flourishing network.”
To illustrate the importance of a wide network, Ferrazzi cites a
classic 1974 study by sociologist Mark Granovetter that surveyed a
group of professionals in Newton, Mass., to determine how they found
their current jobs. Granovetter’s research revealed that 56 percent
of those surveyed found their current job through a personal
connection. No surprises there.
However, Granovetter determined that among those who found their
current position through personal connections, only 16 percent saw
that connection “often” — as they would if the contact were a good
friend — and 85 percent saw their contact only “rarely” or
“occasionally.” People weren’t getting their jobs through their
friends, they were getting them through their acquaintances.
In his findings, Granovetter argued that when it comes to finding
out about new jobs, new information, or new ideas, weak ties always
are more important than strong ties. Your friends, family, and
colleagues occupy the same world as you. They most often work with
you, live near you, and socialize with you. How much, Granovetter
asks, would they know that you don’t already know?
By contrast, your acquaintances occupy a different world than you
and have access to a wide range of knowledge and information
unavailable to you. Consequently, they are much more likely to know
something you don’t. To precisely define this paradox, Granovetter
coined the phrase “the strength of weak ties.” Ferrazzi equates this
dynamic with the Internet: “The more people who have access and use
it, the more valuable the Internet becomes.” Acquaintances, in
short, represent a source of social power, and the more connections
you have, the more you will be able to give and receive information.
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Just for MOAA Members
As an MOAA member or the spouse of an MOAA member, you have access
to The Officer Placement Service (TOPS) for career transitioning
help and advice, including:* Resume critiques and one-on-one counseling;
* Informative booklets, pamphlets, and articles about career
transitioning; and
* Access to MOAA’s Career Center, where you can view job listings
and find Informational Networking Contacts in your field of
interest.
About MOAA’s Informational Networking Contacts:
MOAA Informational Networking Contacts are not paid to fill
positions in organizations, though they could receive a finder’s
fee. Many of MOAA’s networking volunteers provide similar services
outlined in this article to assist fellow members and their spouses
who are in transition. They are in an ideal position to assess your
potential in a specific field or organization, to provide
information about opportunities where you might be a viable
candidate, and to assist you in tapping into the mysterious “hidden
job market.”
Visit the
TOPS Informational Networking list on the Second Career
section.
Upcoming Career Fair Events
MOAA/Corporate Gray Job Fair for the Military Community
Sept. 23, 2005, 10 a.m. to 2 p.m.
Community Cultural Center
Northern Virginia Community College
Annandale, Va.
MOAA/Corporate Gray Security Clearance Job Fair
Oct. 21, 2005, 8:30 a.m. to 1:30 p.m.
Job fair facility TBD
Arlington, Va.
MOAA/Corporate Gray Job Fair for the Military Community
Nov. 18, 2005, 10 a.m. to 2 p.m.
Martin’s Crosswinds
Greenbelt, Md.
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